The Partner your Shop Needs

Since 1974, ASE has been the strategic ally of Puerto Rico’s most successful automotive shops. We don’t sell machines — we deliver productivity, support, and peace of mind.

Fast Facts

50+ Years

50+ Years

In the Market
10+ Premium

10+ Premium

Brands Represented
Widespread Reach

Widespread Reach

Puerto Rico - Caribbean
Exclusive Partnerships

Exclusive Partnerships

Prime Brand Distribution
More Than Equipment

More Than Equipment

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  • 1974
  • 1990
  • 2026

50+ Years Building the Industry

ASE is founded in San Juan with a clear mission: provide Puerto Rico’s automotive
shops with professional equipment backed by real support.

Portfolio Expansion

With the world's leading automotive brands and the consolidation of a certified technician network.



Supporting a new generation

Of shop owners in transforming and modernizing the family business.